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SOCIAL MEDIA
HER COACH MARKETING & SOCIAL MEDIA INTERN
SOCIAL MEDIA STRATEGY | CONTENT CREATION | JUNE 2025-PRESENT
As a Social Media & Marketing Intern for Her Coach, I created and scheduled content for Instagram and TikTok to promote coaching services and especially marketed Season 2 of Her Coach The Podcast. I developed a monthly content calendar, designed graphics in Canva, and produced short-form videos aligned with trending sounds to increase engagement. I also supported podcast growth through editing and influencer outreach, while tracking performance metrics to guide content optimization.







RYDE COLLEGIATE BRAND MANAGER
SOCIAL MEDIA STRATEGY | CONTENT CREATION | CAMPUS ACTIVATION
As a Ryde: Collegiate Brand Manager at SMU, I served as the on-campus face of the brand, promoting Ryde: wellness shots through social media and in-person activations. I developed original content for Instagram and TikTok that highlighted product benefits, built campus buzz, and drove student engagement and trial.





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